Released on: September 15, 2008, 7:18 am

Press Release Author: Imprimis Life PR Pvt.Ltd.

Industry: Pharmaceuticals

Press Release Summary: Country’s Leading Public Relations Agency (IMPRIMIS PR) to
Provide Integrated Communications Solutions to the Organization of Pharmaceuticals
Producers of India (OPPI)



Press Release Body: New Delhi, 15th September, 2008—The ‘Organization of
Pharmaceutical Producers of India (OPPI)’, the association of research based
international and large pharmaceutical companies in the country has appointed
Imprimis PR (www.imprimispr.com), India’s leading public relations consultant to be
its official communications partner. The partnership is designed to facilitate and
build real time information highway between OPPI and its various stakeholder
specially media to disseminate and share information regarding its views on various
policy or regulatory issues concerning Indian pharmaceutical industry, as well as
various other activities that it will undertake..

“OPPI is not only an industry association but also a scientific and professional
body, which is working towards better health for all through innovation. This
partnership will act as a bridge for seamless information dissemination and
communication to bring out key issues concerning pharmaceutical and healthcare
industry.” said Mr. Tapan Ray, Director- General-OPPI.

The pharmaceutical industry in India is acknowledged by all as one of the most
dynamic, knowledge based and complex. Thus within this environment, it is imperative
that associations like OPPI build channels of communications with all its
stakeholders as it helps in dialogue for productive consultations and long terms
benefit of the society at large.

“It is a great honor to be associated with organization like OPPI that is recognized
for its vision and commitment to industry and community alike. We at Imprimis would
hope to ensure that the skills and expertise we have developed over the years will
help us in fulfilling communication objectives set up and support integrated
communications that facilitate our client in developing meaningful relationships
between stakeholders,” said Aman Gupta, CEO, Imprimis Life PR.


Imprimis PR will act as a single point contact through its mumbai office for all
communications to media and other specific audiences for media and will utilize its
pan-Indian network of offices to ensure quick and informed response time.

About OPPI

OPPI, established in 1965, is a premier association of research based international
and large pharmaceutical companies in India and is also a scientific and
professional body. It caters to the needs of research based Pharmaceutical Industry
thereby creating and sustaining an environment conducive to innovation and growth,
simultaneously facilitating industry and stakeholders partnership through various
advisory and consultative processes within the country.

About Imprimis PR

Imprimis Life PR, part of Perfect Relations Group, is the country’s largest
independent healthcare specialist agency with nationwide network of 12 fully owned
offices, associates in more than 20 cities and global affiliation with one of the
world’s top public relations and public affairs firm, Hill and Knowlton. Imprimis
Life Pr offers strategic public relations and 360 degrees communications counsel to
clients that include hospitals, NGOs, healthcare associations, coalitions, and many
of the world’s largest pharmaceutical companies.



Web Site: http://

Contact Details: Saumya Sinha,
Imprimis Life PR Pvt.Ltd.
9818770331